Heart breaker or kinky, confident or nerdy – We have bras for all of you 🙂
As we celebrate the season (oh all right, month!) of love, it also makes me reflect on how much we focus on loving others and how little we focus on loving ourselves.
To me bras have always been more than just bras. I see personalities in each bra that I design, and picture a certain type of woman wearing each bra. As I think of the bra design, an image of a woman who would wear it, always comes to mind. I hope you see yourself in one of the personas that I associate with my Buttercups bras, in this unusual personality series. I think I’ll start the series with the one I associate most with. Read away… – Arpita (more…)
You bought a pricey bra last week that burnt a hole in your pocket, and you thought to yourself, “That’s it! No more of these till the next paycheck!” If you consider a good quality bra to be an investment that treats you right, I would love to see your reaction when you check out the world’s most “drop dead expensive, once in a lifetime, you have to see them to believe it” masterpiece bras I have unearthed for your viewing pleasure! (more…)
It was lot of suffering to find good bras, in my size, that I launched on the journey of Buttercups. Everyday of this journey, which started over 6 years ago, has been about bringing better bras to women in India. But, better is a relative term. So let me explain what I mean by “Better” in detail. (more…)
Here are a few tips to make your bra experience better. Below are very common, bra related questions that I am often asked, and the answers below will change your relationship with your bra from it being your worst nightmare, to becoming your bosom buddy (pun intended!).
My bra’s back clasp is always hovering 2 inches above the rest of it. What gives?
Your bra brand is too big or the bands elastic is worn out from overuse. Try a smaller band size. the perfect band should not ride up and feel snug on your back.
I have breast tissue spilling over the top of the cups. What do I do? (more…)
Hi there. This week, we take a break from regularly scheduled programming to bring you our best news this year, yet! The launch of our gorgeous new vintage collection. Meet Nell, Ada, Thea and Nora. Your new lingerie besties, who are going to make you feel truly special, every time you slip them on.
This new range is inspired by well, old fashioned vibes, where dark rich colors marked by bold lace dominate the mood. In a nutshell, we’ve gone vintage chic!
Let us introduce you to our new ladies: (more…)
Every woman, at some point in her life or perhaps daily, has wondered while wearing an underwired bra, is this really necessary? We can confidently say, yes it is! Underwired bras are definitely better for support and overall control over your chest than soft cup bras are.
I hear endless complaints about how an underwired bra feel like B-prison. Well, they don’t have to! The first thing you need to do is find your correct size. Wearing the right sized underwired bra will make all the difference in how you feel in it during the day. A major point to keep in mind is the quality of underwire of the bra. When picking an underwired bra style, try to twist and turn the wire gently. If it moulds easily without a lot of strength, you’ve got a winner! If it’s hard and does not, put it aside. At Buttercups, I ensure we use the most flexible yet strong wires, to ensure comfort and great support. (more…)
In this three (yes, three!) part series, we deconstruct the six different types of bras that you probably have in your closet but you might not be wearing them to their full potential. Oh, it can certainly be confusing to pick between bras with names like plunge and balconette and demi but that’s why we are here to help! In this post, we take a deeper look at Full coverage bras and T-shirt bras and the best outfits to wear them with. (more…)